A Regulars hair salon loyalty card is a digital stamp or points card that clients keep in Apple Wallet or Google Wallet. They join by scanning a QR code at your front desk. Stylists stamp it at checkout with any phone, and clients get a reward after a set number of visits, with no app needed.
Why does a loyalty card matter for a hair salon?
A salon runs on rebooking. A happy client comes back every six to eight weeks for years. But life gets busy, and a missed booking can turn into a new salon down the street. A loyalty card gives clients a reason to stay put.
Salon visits are spread out, so a paper card has a long time to get lost. A wallet card waits on the client's phone between cuts. It shows how close they are to their reward. And when someone has been gone longer than usual, the we miss you message reaches out for you.
The dashboard shows who has not been back in 30 days. For a salon, that list is your rebooking list.
How do hair salons use Regulars?
Rebooking nudges
The we miss you message brings back clients who are overdue for a cut.
Points on bigger services
Points per dollar so colour, cuts and treatments all earn fairly.
Open chairs midweek
Pick your quiet days and the slow day boost message fills open chairs.
Holiday and wedding season
Send a lock screen note when busy season spots start to fill.
What rewards fit a hair salon card?
The best salon rewards are add-ons that feel like a treat and show off your work. Keep the goal reachable, since visits are weeks apart.
Need help with the count? Read how many stamps a punch card should have.
What messages can a hair salon send?
You can send short messages that show on the card and can pop up on the lock screen. Here are samples from a made-up salon.
Customers can turn messages off anytime. For more on bringing clients back, read how to win back customers who stopped coming.
How do I get clients to join at the front desk?
Ask at checkout and point to the QR code. Clients scan it, type a first name, and tap Add to Wallet. It takes less time than writing a phone number on a paper card.
You can choose to ask for email, phone or birthday too. A consent checkbox covers messages outside the wallet. Then stamp the first visit right away, so the card is never empty.
How do I set up a hair salon loyalty card?
- Make your card. Add your logo and colours, pick stamps or points, and set your reward.
- Put the QR code at the front desk. Clients scan it while they wait or at checkout.
- Stamp at checkout. Stylists sign in with a PIN and scan the card with any phone or tablet.
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Questions people ask
How many stamps should a hair salon card have?
Clients visit every few weeks, not every day, so a shorter card works better. Something like 5 visits for a reward works well, so it is reachable within a year.
Should a salon use stamps or points?
Points per dollar suit salons well, because a trim and a full colour are very different prices. Stamps per visit are simpler if most of your services cost about the same.
Can I remind clients it is time for their next cut?
The we miss you message goes out after a quiet stretch. You can also send your own short lock screen message, like a reminder that holiday spots are filling up.
Does Regulars connect to my booking system?
Regulars connects with Mindbody on the Pro plan. For other booking systems, stylists stamp the card at checkout by scanning it with any phone or tablet.
Can each stylist stamp cards?
Yes. Each staff member signs in with a 4 to 6 digit PIN on any phone or tablet. On the Growth plan you can set up managers and per-location staff.
