Loyalty cards for yoga studios

A yoga studio loyalty card in Apple Wallet or Google Wallet. Stamp every class, give the 10th class free, and keep students on the mat.

Friends chatting after a yoga class.

A Regulars loyalty card gives your yoga students a stamp card in Apple Wallet or Google Wallet. Each class earns a stamp when they check in, and the 10th class can be free. It rewards students for showing up, which is the hardest part of any practice.

Why does loyalty matter for a yoga studio?

Yoga is a habit. A student who comes twice a week for a month will likely keep going. A student who misses two weeks often drifts away for good. Your studio does best when students build a rhythm.

A loyalty card helps build it. Students can see each class add up on their phone. They can see the free class getting closer. And when they skip a few weeks, a kind message can bring them back to the mat.

Studios also have clear seasons. January is packed. Summer can go quiet as people travel and head outside. A card with messages lets you reach students during the slow stretch.

How yoga studios use a digital class card

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One stamp per class

Scan at check-in. Drop-in students and pass holders both build toward a free class.

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Fill early and midday classes

Pick your quiet weekdays. The slow day boost message invites students to the classes that need bodies.

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Welcome new students

The welcome message goes out when someone joins. A great time to say hi after a first class.

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Bring back drifters

The dashboard shows who has not been in for 14 or 30 days. The we miss you message reaches out on its own.

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Studios on Mindbody

If you book classes through Mindbody, the Pro plan includes a Mindbody integration.

What rewards work for a yoga studio loyalty card?

Classes are your product, so a free class is the natural reward. Here are a few ideas.

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Take 9 classes, the 10th is freeThe classic class card. Easy to explain at the front desk.
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Free guest pass at 8 stampsYour student brings a friend. You meet a new student.
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Free mat and towel rental at 5 stampsA small, early win for newer students.
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Free workshop spot at 20 stampsA bigger goal for your most devoted students.

Not sure where to set the target? Read how many stamps a punch card should have.

What messages can a yoga studio send?

Short messages show on the card and can pop up on the lock screen. These samples are from a made-up studio, Sunroom Yoga.

Sunroom YogaYour mat misses you. Gentle flow Thursday at noon has space ๐ŸŒฟ
Sunroom YogaOne more class and your next one is free. See you on the mat ๐Ÿง˜
Sunroom YogaSlow Monday? Bring a friend to the 6 pm class, double stamps for you both ๐ŸŒ…

Keep the tone warm and calm. Students chose yoga to feel less pressure, not more. For more on bringing students back, see how to win back customers who stopped coming.

Tip: Set the daily cap to one stamp. That rewards each day on the mat, and stops a double class from filling the card twice as fast.

How do I set up a loyalty card for my yoga studio?

You can have it ready before your next class. Namaste, and right on.

  1. Make your card. Set your stamp target and reward, and add your logo and colours.
  2. Print your poster. Regulars makes a QR code poster. Hang it by the cubbies or the front desk.
  3. Start stamping. Teachers sign in with a PIN and scan cards at check-in with any phone or tablet.

See what each plan includes in the pricing section, or start your 30-day free trial. Cancel anytime.

Questions people ask

How does a loyalty card work at a yoga studio?

Students add a stamp card to Apple Wallet or Google Wallet. At check-in, your teacher or front desk scans the card with any phone and a stamp is added. A free class shows on the card when it is earned.

Does Regulars work with Mindbody?

Yes. The Pro plan includes a Mindbody integration for studios that book through Mindbody.

Can students on a monthly membership use the card too?

Yes. The card tracks visits, not payments. Members can earn stamps for showing up, and you pick the reward, like a free mat rental or a guest pass.

Can a student get two stamps for a double class day?

You choose. Set a daily cap of one stamp to reward each day on the mat, or allow two if you want to reward doubles.

Do students need to download an app?

No. The card lives in Apple Wallet or Google Wallet. Students scan your QR code, type a first name and tap Add to Wallet.

Let's make some regulars.

Set up your card in an afternoon. 30-day free trial. Cancel anytime.

Start free โœŒ๏ธ