A Regulars loyalty card gives your grooming clients a stamp card in Apple Wallet or Google Wallet. You scan it at pickup, a stamp is added, and a reward like a free nail trim appears when it is earned. It keeps your shop top of mind between grooms, so owners book back with you.
Why does loyalty matter for a pet groomer?
Most dogs need a groom every 4 to 8 weeks. Doodles and poodles need it often. Short-coat breeds need it less. That steady rhythm is great for a groomer, as long as the owner keeps coming back to you.
Owners are loyal when their pet is happy. But life gets busy. A coat gets matted. The owner panics and books wherever has a spot. A loyalty card keeps your name on their phone and shows them a reward getting close. That is a good reason to plan ahead and book with you.
Grooming also has seasons. Spring brings shedding and summer brings shave-downs. The weeks before the holidays fill up fast. Messages let you reach owners before the rush.
How pet groomers use a digital stamp card
One stamp per groom
Scan at pickup, while the owner is admiring the fresh cut. It takes a few seconds.
Multi-pet homes
Set the daily cap to allow a stamp per pet. Families with two or three dogs fill cards faster and stay with you.
Overdue coat reminders
The dashboard shows who has not been back in 30 days. The we miss you message nudges them.
Holiday and shedding season
Send a message before the busy weeks. Owners who plan ahead get the spot they want.
What rewards work for a pet grooming loyalty card?
Owners love rewards that pamper their pet. Here are ideas that fit a grooming shop.
For more ways to keep clients, read customer retention ideas for local businesses.
What messages can a pet groomer send?
Messages show on the card and can pop up on the lock screen. These samples come from a made-up shop, Sudsy Paws Grooming.
Pet owners love hearing about their pet. Keep it friendly and short. For tips on timing, see how to win back customers who stopped coming.
How do I set up a loyalty card for my grooming shop?
Setup takes less time than a bath and blow-dry. No app, no hardware.
- Make your card. Set your stamp target and reward, and add your logo and colours.
- Print your poster. Regulars makes a QR code poster for your drop-off counter.
- Start stamping. Groomers sign in with a PIN and scan at pickup with any phone or tablet.
See plans in the pricing section, or start a 30-day free trial. No contract.
Questions people ask
How does a loyalty card work at a pet groomer?
The owner adds a stamp card to Apple Wallet or Google Wallet. At pickup, you scan the card with any phone and a stamp is added. A reward shows on the card when it is earned.
What if a client has two dogs?
You choose. You can stamp once per visit, or allow a stamp per pet by setting the daily cap to match. Many groomers stamp once per pet groomed.
What is a good reward for a grooming punch card?
A free bath and brush or a free nail trim after 6 to 10 grooms works well. A free full groom can be the top reward.
Can I remind clients it is time for the next groom?
Yes. The we miss you message goes out on its own after a quiet stretch. You can also send your own short message that shows on the card.
Does the owner need to download an app?
No. The card goes in Apple Wallet or Google Wallet, which are already on their phone. They type a first name to join.



